Adidas Originals is kicking off 2010 by welcoming you to the neighbourhood, the street where originality comes to life as artists, athletes, and celebs celebrate their style. Everyone’s invited to our street corner along with some special guests, who travelled from a galaxy far, far away to launch a years worth of celebrations. In other words, Adidas has crossed over to the dark-side and joined forces with the Star Wars marketing/merchandising machine. A move I can not oppose and they probably won’t regret financially. New sneakers, new apparel, … all with a Star Wars feel, inspired by the characters and crafts you’ve followed for a lifetime.
Totally digging this line of kicks. Will have to try and secure myself a pair pretty soon. Check their new ad and beware of the dark-side. Out.
2 Trackbacks
You can leave a trackback using this URL: http://outoftheblog.com/think/2010/01/welcoming-darth-vader-to-the-neighbourhood/trackback/
Welcoming Darth Vader to the neighbourhood http://tinyurl.com/yz65u5d
[...] latest worldwide campaign and we are digging the whole Gavras x Justice x Adidas collab. Just like their previous ones, Adidas calls in a couple of friends with Lionel Messi, B.o.B, Beckham, Katy p [...]